My Marketing Portfolio
My Marketing Portfolio
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Marketting Principles
Creating and Capturing Customer Value
Microenvironmental Factors of Super-Blue
Marketing Mix--The 4 Ps and 4Cs
Competitive Advantage
Sustainability and Marketing
Pricing Strategies and Elasticity
Advertising and Public Relations
Product Life Cycle Stages and Strategies
Entering Foreign Markets
Channel Members and Value Added
Mental Model
Mental Model, Part 1
Mental Model, Part 2
Outcomes
Growth
Reflection Essays
Reflection
About
Resources
The Author
Mid-term mental model